Veldskoen: Global eCommerce Success Veldskoen.com shoes have transformed from a traditional South African footwear item into a global fashion sensation. This remarkable journey showcases how cultural heritage, innovative marketing, and strategic eCommerce approaches can create international business success. The Origins of Veldskoen The veldskoen (meaning "field shoe" in Afrikaans) has deep roots in South African […]
How Chickenbar Transformed South Africa's Fast Food Market The remarkable journey of Chickenbar under Asanda Maqabuka's leadership exemplifies how resilience, strategic pivoting, and embracing digital transformation can lead to business success in South Africa's competitive food industry. This report examines how the brand overcame significant challenges to establish itself as a thriving enterprise with both […]
How Crocs South Africa Became an eCommerce Powerhouse Crocs South Africa (Crocs SA) has emerged as a shining example of how an international brand can achieve remarkable success in a local market by leveraging a combination of global brand recognition and localized eCommerce strategies. Since its establishment on December 30, 2016, Crocs SA has grown […]
Competing with E-Commerce Giants: Strategies for Startups In the world of e-commerce, small businesses often find themselves in the shadow of giants like Takealot.com, South Africa’s leading online retailer. Competing against such well-established corporations can seem daunting, especially for startups with limited resources. However, small businesses have unique advantages that, when leveraged effectively, can help […]
Do you invest in building or buying an eCommerce website outright, or is renting a smarter way to go? Starting an online store is exciting, and one of your first concerns is getting it online. This decision really matters because it affects how much you spend at the beginning, what your ongoing costs will be, […]
E-commerce is booming in South Africa’s informal settlements: Entrepreneurs are leveraging platforms like WhatsApp and Facebook Lite to sell their products online. Most low-end smartphones come pre-installed with these apps, making them the default social media channels among many township residents. According to informal economy expert and author GG Alcock, online shopping and delivery are […]
Voice Search: A Competitive Edge in E-Commerce Understanding the latest trends in e-commerce will give you the advantage of being ready when the trend picks up speed. One of the most significant developments in recent years is the rise of voice search technology. This article explores how optimising your WooCommerce store for voice search can […]
Discover how FilterGrade built a successful digital marketplace: Learn key strategies to achieve eCommerce success for your startup Founding and Initial Approach Mike Moloney, the founder of FilterGrade, started his journey by selling digital assets like Photoshop actions on a platform called Envato. Photoshop actions are cool effects you can apply to your photos to […]
Create Your Online Clothing Store: Easy Steps to Success Overview of Online Clothing Stores Online clothing stores have grown a lot over the past decade. Shopping from home and reaching customers worldwide has changed how we buy clothes. From small shops to big brands, everyone is using the internet to sell fashion. Why e-commerce is […]