Veldskoen: Global eCommerce Success Veldskoen.com shoes have transformed from a traditional South African footwear item into a global fashion sensation. This remarkable journey showcases how cultural heritage, innovative marketing, and strategic eCommerce approaches can create international business success. The Origins of Veldskoen The veldskoen (meaning "field shoe" in Afrikaans) has deep roots in South African […]
How Crocs South Africa Became an eCommerce Powerhouse Crocs South Africa (Crocs SA) has emerged as a shining example of how an international brand can achieve remarkable success in a local market by leveraging a combination of global brand recognition and localized eCommerce strategies. Since its establishment on December 30, 2016, Crocs SA has grown […]
E-commerce is booming in South Africa’s informal settlements: Entrepreneurs are leveraging platforms like WhatsApp and Facebook Lite to sell their products online. Most low-end smartphones come pre-installed with these apps, making them the default social media channels among many township residents. According to informal economy expert and author GG Alcock, online shopping and delivery are […]
How to Get Started with eCommerce Conversion Rate Optimisation In the very competitive world of eCommerce, where companies fight for the attention and trust of online shoppers, increasing the conversion rate has become a key part of achieving success. Conversion Rate Optimisation (CRO) is a methodical way to raise the number of people who do […]
Using a shopping cart is the most efficient method of selling anything on a website A shopping cart is simply a program that keeps track of all of your items, their specifications, and the methods through which they may be bought. Users may then proceed to the checkout procedure by simply clicking on their "shopping […]
Online E-commerce Shops is giving brick-and-mortar a run for its money, and every year the numbers keep increasing. According to global market researcher, Statista, an estimated 1.8 billion people worldwide purchased goods online in 2018. During the same year, global e-retail sales amounted to $2.8 trillion, with projected growth of up to $4.8 trillion by […]